Asset-Based Loans for CPG Brands

Consumer brands move fast and burn cash faster. Asset-based lending is designed to keep up, offering flexible capital tied to receivables and inventory instead of credit scores or profitability benchmarks.
The ABCs of Asset Based Loans

An asset-based loan is financing secured by a company’s own assets, typically accounts receivable, inventory, and equipment. Borrowing capacity grows with the business, making ABL a flexible alternative to traditional bank loans or venture capital for product-based companies with strong assets but uneven cash flow.
JPalmer Collective Provides $3.5 Million In Working Capital to XSET
Palmer Named to Inc. Female Founders 500 for Leadership in Women-Focused Lending

Jennifer Palmer earns a spot on Inc.’s 2026 Female Founders 500, recognizing her work expanding access to asset-based lending for women-led consumer brands.
Inside the Collective by JPC with Amy Hjorth
This February, What Could Be More Romantic Than Debt?
Valentine’s Day is all about love, commitment and long-term decisions. It is a season that celebrates partnerships and choices that shape the future. Which makes it the perfect time to talk about something that does not usually get framed as romantic: debt financing. Hear us out. When it comes to capital, debt financing is like […]
How SFNet’s Guest Lecture Program Connects Students to Careers in Secured Finance
CPG Debt Financing Basics with Jennifer Palmer
Asset-Based Lender JPalmer Partners with Institutional Investor for Funding

Axios Pro covers JPalmer Collective’s partnership with an institutional investor to expand its asset-based lending operations and increase capacity for consumer brand financing.
Who’s Next? JPalmer Collective Wants To Create Change In Asset-Based Lending

See how JPalmer Collective is transforming asset-based lending with boutique financing solutions. Discover our vision and partner with us!