The Palmer Perspective: CPG: Value Up. Volume Down.
Growth for growth’s sake is no longer the goal. Profitable, durable growth is.
Jennifer Palmer
September 9, 2026
JPalmer Collective is proud to be part of the broader conversation around funding the future. Explore our latest thinking on capital strategy, CPG growth, and the founders reshaping the industry.
Growth for growth’s sake is no longer the goal. Profitable, durable growth is.
A profitable business is not always a cash-rich business. Understanding that distinction is critical for founders seeking the right capital
Starting a business isn’t for everyone. It requires courage, persistence, and a willingness to bet on yourself when others may
New Hope Network covers how JPalmer Collective solves funding gaps for natural and organic women-owned brands with asset-based lending.
Jennifer Palmer earns a spot on Inc.’s 2026 Female Founders 500, recognizing her work expanding access to asset-based lending for
SFNet covers its Guest Lecture Program connecting students with secured finance careers, featuring JPalmer Collective’s involvement.
